Grand Avenue Pizza
One of my favorite content marketing campaigns happens to be when I worked with my favorite pizza place in Phoenix.
After I spoke with the owner and asked him to describe his pizza, he said he couldn’t really put a word to it. It’s nothing like Chicago style, bears some similarities to New York style, but overall there is really nothing like it.
That’s when we realized Grand Avenue Pizza Company isn’t like the others – they serve #PhoenixStyle pizza. The locals in Phoenix come from all over the nation, just like the culinary inspiration for Grand Avenue’s pizza.
We spent two days traveling to unique locations across Phoenix to showcase this delicious pizza and highlight everything that makes it unique.